Artur Lubin — Senior Product & UX Designer

Multi-brand Self-Service Portal

One self-service platform for several brands: loans, cards, documents and support.

Senior Product & UX Designer · 2023 · Fintech, Self-Service

The challenge

Users handled their loans, credit line, cards and documents in separate interfaces, each with its own flows.

Because nothing was in one place, they had more to keep track of and more to navigate, and it was hard to see their finances as a whole.

The solution

I designed one self-service platform where users see all their products and do everything in the same interface.

The main decisions:

• one overview of every financial product and its state,

• the same navigation in every flow,

• reusable UX patterns for actions and statuses,

• a structure that can take new products and features later.

The result

A single self-service environment for loans, credit lines and cards: application flows, a credit line dashboard, card management and card delivery, designed for desktop and mobile.

• Consumer loan application (Desktop): The consumer loan application sits in the same interface as every other flow and uses the same patterns, so each step stays in context.
• Credit line application (Desktop): The credit line application has its own flow but works like the rest of the interface, so terms and actions appear in a familiar layout.
• Credit line dashboard (Desktop): The credit line dashboard shows statuses, payments and the main actions on one screen.
• Credit card (Desktop): Credit card management is part of the same self-service flow, and every action, from limits to statuses, works the same way.
• Credit line (Mobile): On mobile, the credit line is set up for quick status checks and actions, with full functionality.
• Credit card (Mobile): Mobile card management follows the desktop logic, so it works the same on every device.
• Card delivery & activation (Mobile): Card delivery and activation status are shown as a clear stage, so it is obvious what happens next.
• Credit cash-out (Mobile): Cashing out from the credit line on mobile, using the same flow and patterns as the rest of the platform.

lubinartur@gmail.com · LinkedIn · CV (PDF)